MKTG 498 Home Page

In-Class Exercise #1

Get in a group of three or four students. Divide up the following list among the group members, and visit each of the following sites (these are some recent sites of interest to Web marketers). Each group member should develop a bookmark file that gives the title of the article and a brief description of the site contents. Then import all of the information into one bookmark file. Put sites that are similar into folders (make sure you have at least two folders, though you will probably have more).

  1. http://www1.zdnet.com/intweek/print/970210/inwk0014.html
  2. http://www.webweek.com/970512/news/affluent.html
  3. http://adage.com/interactive/articles/19970505/article4.html
  4. http://adage.com/interactive/articles/19970512/article4.html
  5. http://www.demographics.com/Publications/MT/97_MT/9705_MT/MT970521.htm
  6. http://www.netb2b.com/cgi-bin/cgi_article/monthly/97/05/01/article.8
  7. http://www.demographics.com/Publications/AD/97_ad/9705_ad/AD970533.htm
  8. http://www.gmarketing.com/tactics/weekly_74.html
  9. http://www.webreference.com/dev/banners/
  10. http://www.viaweb.com/vw/secrets.html
  11. http://www.netprofit-mag.com/issues/9705/9705-2.htm
  12. http://www.pscentral.com/notes.html
  13. http://www.virtualpromote.com/promote9.html
  14. http://www.igoldrush.com/buy3.htm
  15. http://marketing.miningco.com/library/weekly/mcurrent.htm
  16. http://192.215.107.71/wire/news/may/0508men.html
  17. http://www.jaderiver.com/webmyth.html
  18. http://www.activmedia.com/NetProfits.html